Advertising on news sites works

More and more people are turning to the Web to get news and information. The bigger the audience grows, the more interesting advertising spaces on news sites become. The State of News Media 2004, an annual report on American journalism was recently presented, bringing useful demographics information to advertisers eager to get in touch with their ideal target audience.
An excellent article published today on iMediaConnection pictures an overview of the advertising market on news sites, providing information about recent campaigns and indications about the main websites’ audiences.