Toyota “Puts It in Play”
Toyota is taking a a test-drive festival around the US. A website supports the initiative, with a typical advertainment approach Putitinplay.com presents the driving games people can play in the playground at the “Put it in Play” Festival”. It also presents two online games “Vehicular Dodgeball” and “Redlight/Greenlight”.
The site features a 70s’ graphics (which is cool), but it’s rather confusing in presenting the content.