Karlsberg presents Mixery’s music portal
Karlsberg has launched a music portal to support its “strange” drink Mixery which combines bier+coke+x. (I knew about Fanta+bier, but I can’t imagine Coke+bier… no offense, but only Germans are able to drink this kind of stuffs
As Wuv explains, the portal allows users to download music, logos and ringtones for their mobile phones. There is also a competition connected to the initiative, with the sms-codes printed on Mixery’s labels, consumers can get some of the above mentioned goodies for free.