Atari pushes (too?) it hard

A new video ad by Atari is entitled “The Jefferson Parliament Bomber Footage” and is supposed to promote the new videogame “Act of War”. I’m not sure how many people will actually enjoy this video, but as the fact that I’m posting about it shows, it will generate a buzz. The video is available at www.how-safe-are-we.com and is currently ranked at the top of the viral chart. Produced by Maverick Media this is a creepy video “inspired” (!?) to September 11th, showing an air attack to the British parliament… marketers, please don’t push it too hard…