Logitech launches it’s “bLogitech”

Logitech probably has the best brand name to launch an online business blog… and it didn’t miss the occasion launching the bLogitech blog in Germany. The corporate blog is accessible through the Logitech Cordless Club portal and gets entries from three journalists specialized in gadgets and online culture.
It’s interesting to note that the entries are not directly connected to Logitech’s business. Posts cover topics from music to games, movies and “future”, showing that Logitech prefers an advertainment/infotainment approach to the blogging world.
Tag: Business Blogging