Pioneer: Need more space?
Belgian agency These Days has just launched a viral video for Pioneer to promote its DVD recorders that can store up to 455 hours of data.
Dubbed “Need more space?” the video is a little bit too short (doesn’t create enough pathos) but in the end rather amusing. Check it out at: www.455hours.com
Check out this website - it’s the UK’s first national viral competition. The competition is encouraging citizens of the UK – young creatives in particular - to pick up the tools around them (mobile phones, laptops, video cameras) and to go create the nation’s best viral emails. The website also has some great tips on how to create a great viral.
http://www.channel4.com/germ