The sleeping beauty (guerrilla style)
A great outdoor campaign in Barcelona by Match.com.
Copy says: “Don’t wait for the love of your life. Find him on Match.com”
Unfortunately I don’t know the agency, if you do, please leave a comment or email me.
[via Marketing-Alternatif]
This is such a great idea! I like it so much I plan to post it on my blog with your permission. I just can’t imagine passing by this without having a smile on my face. Thanks for posting. Have a great day!
It´s not easy to find the name of the agency, but I think it´s “Caldas” or “Caldas Naya” (¿) I couldn´t find the website.
I think that The sleeping beauty, guerrilla style campaign for Match.com, was done by “La Despensa”. They are from Madrid, Spain.
http://www.ladespensaic.com/NewsPepper/match2.htm
BR
Iván
Efectivamente, la campaña la hicimos nosotros en La Despensa, en Madrid. Lo que nadie ha comentado y quizás no se aprecie en la fotografía es que la Bella Durmiente tenía 70 años.
Un saludo desde Madrid y gracias por apreciar nuestro trabajo. Si queréis ver más cosas entrar en http://www.ladespensaic.com