The Good Gift Seeker
Need help with the Christmas gifts? HBO has a nice idea to help you out and, of course, increase the sales of its Series on DVD. Have a look at www.goodgiftseeker.com. You can find the perfect gift for someone (mom, dad, son etc…) just by filling in his/her personality and hobbies. You can also drop a hint to friends to get for Christmas something you actually want.
Atmosphere BBDO New York did the job.