Forsman & Bodenfors reveal the bluff
In Sweden, Forsman & Bodenfors has created an interactive animation for the Ministry of Health and Social Affairs to show how easy it is to change someone’s appearance in an advertising campaign.
In Sweden, Forsman & Bodenfors has created an interactive animation for the Ministry of Health and Social Affairs to show how easy it is to change someone’s appearance in an advertising campaign.
adidas advergame advergames advertainment advertising ambient marketing australia belgium best brazil coca-cola email marketing facebook fashion france germany google heineken ikea infographic italy japan marketing mobile content mobile marketing msn nike nokia online ads online advertising online campaign online marketing print advertising rich media samsung sms spain sweden tvc twitter uk video of the day viral marketing volkswagen wieden + kennedy
i’m so glad to see someone speaking out about this…and doing a good job of it. nothing is what it seems when it comes to advertising, and I’m glad someone is taking the time to let people outside the industry in on the secret.
I cannot think of a better way to convey this message. This is what marketing is all about.
Finally! This is great. I’m using this demo to convince my little consin that the picture you on magasine are never the real thing… never. Thanx to whoever did this!
Am I the only person who can’t get this to work?
I’ve seen it before on a retoucher’s portfolio.
More stuff to make you or your beloved feel better over here:
http://www.kaydesign.be/retouches/retouches1.html
rollover to see the differences