Lonely Planet presents not so original advergame
Guess the cities in the advergame launched by Lonely Planet.
Very very similar to the popular Virgin “Exercise your muscle” advergame online at end of last year.
Guess the cities in the advergame launched by Lonely Planet.
Very very similar to the popular Virgin “Exercise your muscle” advergame online at end of last year.
adidas advergame advergames advertainment advertising ambient marketing australia belgium best brazil coca-cola email marketing facebook fashion france germany google heineken ikea infographic italy japan marketing mobile content mobile marketing msn nike nokia online ads online advertising online campaign online marketing print advertising rich media samsung sms spain sweden tvc twitter uk video of the day viral marketing volkswagen wieden + kennedy
Just to say that Stella Artois did the same in July 2005 (hence before Virgin)
http://www.clement-biger.info/Stella.jpg
Ahhh, the smell of (un)originality. It’s amazing so many ad agencies are still in business.