Audi: Performance from every part
BBH and GT have recently released a mini-site for the new Audi RS 6. Even if you’re not much into cars (like me), you’ll better have a look, as the video experience is quite powerful.
I especially enjoyed the sound design and the interface, even I think it might result a bit confusing for the target audience of the car, who I believe might be not so Internet savy. But maybe it doesn’t matter, the experience is impressive so casual clicks around will work as well.
For more information about the production of this site visit:
http://blog.papervision3d.org/2008/04/17/audi-rs-6/