Sony Ericsson meets Bond
Another partner of the latest James Bond movie is Sony Ericsson which has also launched a website to highlight its connection with the 007 coolness. The website is available only in a few European countries, but the UK is there, so you’ll have no problem discovering the “special agents phones” in English.
The coolest part of the website is the advergame, where users are challenged to solve Directive C902 while experiencing the C902 phone.
I played only a few levels, but I kind of liked the whole thing, since the game is pretty well developed and, most of all, from a marketing perspective, the phone is quite well integrate in the action. On its website Sony Ericsson says “the C902 Cyber-shot™ phone is made for great pictures” and this is exactly what you understand after playing the game.
