Instagram on your underpants
To support the launch of Bonds new Hipsters, clothing brands Bonds is giving people the chance to create one of three, limited edition Hipster prints.
Using the tagline– ‘Don’t just wear our new Hipsters, create them’ – the design competition asks users to choose a photo they think would look and feel great on a pair of Hipsters and upload it to enter.
The agency is Holler.