Video of the day: A modern day Mad Man in China

A beautiful short documentary tells the story of a modern day Mad Man. A great journey through the emerging advertising industry in China told through the eyes of an American producer asked to create a commercial for McDonalds. Directed, photographed and edited by Doug Nichol this video will fascinate you, if you work in advertising or even if you are just interested in learning stories about people and cultures.

The documentary has been selected for several Festivals, True/False Film Festival, DOCNYC, Mill Valley Film Festival, Palm Springs, LA Shorts Fest, SF DocFest, Hot Springs Documentary Festival, Big Apple Film Festival, Woods Hole Film Festival, SF Shorts among the others.