Heineken Keep it Legendary

Believe me, the Champions League doesn’t taste the same when you are on the other side of the pond and, even worse, on the West Coast. This smart idea by Heineken will not kill the time difference, but at least it will make it a bit easier to video record the matches and enjoy them in the evening.

The Fever Keeper is a browser application that will cover all the online information related to the Champions League games, from news sites to tweets and Facebook posts. This way you will not get spoiled and you’ll be able to watch the game later at your convenience… I love the idea, but I feel the kit should also include pepper spray to intercept colleagues who talk too much

The agency is Vidal Partnership.