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Interactive marketing and other great advertising ideas since 2003
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February 10, 2004
Yahoo! and the "love experience"

Yahoo! Italia has launched a special section dedicated to Valentine's Day. "The love experience" features jokes via sms, MMS, love songs, recipes for a romantic dinner, as well as the possibility for users to tell their love stories online.

Valentine's Day it's a business, it has lost its spontaneity. And this is rather sad or, simply, uninteresting.

Comments on this entry

you kiddin' or what ? come to our party, my dear! http://www.festadeisingle.com

Posted by: Massimo Moruzzi at February 10, 2004 11:23 AM

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