adverblog: interactive marketing and other great advertising ideas
Interactive marketing and other great advertising ideas since 2003
home   about   advertise   archives   contributors   submit a campaign

January 17, 2005
It's Almost Hollywood

tele2web.jpgAlmost Hollywood it's the title of an MMS-based soap opera launched in Denmark. The episodes last about two minutes and feature both audio and action.
According to Flemming Lund, director at Inmobia, quoted on BT Mobil (in Danish), it's a relaxing entertainment.

The soap, which features four characters (Craig, Josh, Bridget and Caroline) is delivered daily. Five episodes costs 30 kroner (more than 3.5€, not exactly cheap...) and will be delivered as MMS.

Inmobia has also created a site supports the initiative providing a full range of goodies (ringtones, screensavers, mp3, games and videos).

Comments on this entry


Archives by category

Archives by month
Subscribe to the feed

Subscribe with Bloglines

Add to netvibes

Add to Google Reader or Homepage

Subscribe in NewsGator Online

Inside Adverblog