I believe this is an excellent advergame (as I noted in my review) It does an excellent job of integrating the overall idea behind the product, without cheapening the experience.
The only thing I disagree with is the comments about excellent graphics, and taking production values "to a new level". While it is certainly better than average, and definitely achieves the goals, I have seen work that has much higher production values than this piece.
Posted by: Brian Robbins at July 16, 2005 03:27 AM
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He Brian,
I'm from Holland, and working on the Digital Marketing Handbook 2005 [IAB]. In this book also a chapter about Online Gaming. Including advergaming. Is the preview Advergame new? Or are there other examples.
Cheers,
Hans
Posted by: Hans at July 22, 2005 01:53 PM
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