It took six months to develop it, but it's really worth playing. The water drop advergame has been created by Polish agency Max Weber for Sanitec Kolo, to promote a special sanitary surface called Reflex. The core idea was to build an interactive droplet acting and looking like a real one in real Reflex Kolo environment.

The game is also in English, but at the moment you need a password to enter (you can get it online). I'm not sure I can give you mine, I don't want to spoil the viral campaign ;-)

This advergame recently won the Silver Drum at the Golden Drum 2005 Festival ("Beyond the banner advertising").

Argh, this game is so bad. How about giving at least a hint on where to look for the password? Or at least not linking the English "want to play" to the page in Polish? I wonder how many people would actually go through the trouble.

Great blog.

Posted by: ilya at October 11, 2005 09:04 AM

try this

password: roeofoloeox

Posted by: Talarek at October 11, 2005 12:31 PM

THX my friend.
I was just getting mad of this Polish site

Posted by: Lieven at October 11, 2005 04:13 PM

Funny but not enough to generate a viral process in my point of view

Posted by: stéphane at October 19, 2005 03:31 PM