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November 24, 2005
MSN, the ethical search engine

Who said MSN is the bad guy online? In Spain, they are about to launch a project called "Buscador Solidario".
The idea is to provide users seeking information on drugs, child abuse and depression, with relevant links to charities that help fighting such problems. For example, if a surfer looks for "abuso infantil" on MSN.es he will get among the very first results the link to associations like Save the children.

Comments on this entry

Talk about having a socially sensitive search engine :) very smart indeed how they're creating a positive link with MSN for this!

Posted by: Sara D'amore at November 27, 2005 07:27 AM

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