Last year Ian Fleming Publications has launched "Young Bond" a series of books telling the story of James Bond in his youth. The second book of the series "Blood Fever" has been released recently, and is currently being promoted with an online game. As explained on BrandRepublic, Cake developed a site that lets users take on the role of Young Bond and solve mysteries in order to unlock new content and get the full experience of the online community.
There is also a mobile game, ispired in this case to the first book, "Silvefin".
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