Thanks to Ozgur I've found out about this crazy online campaign by Onitsuka Tiger: it's called Crazy Lovely Football and it's an online karaoke competition which invites users to sing and send in their recorded performance in order to win prizes. Kind of cool, kind of crazy!.

The viral effect? I also got to know about it and there was a little discussion going on in my blog:

"i think onitsuka tiger’s video is extra-ordinarily dumb while honda civic’s choir is pretty good.
for me the onitsuka commercial seems like a mixture of wanna-be zomtec (bifi sausage) and klische karaoke. horrible"

More Comments about Onitsuka

Posted by: Nader at January 28, 2006 09:59 PM