Created by Tribal DDB Sydney McDonald's has launched a new website that coincides with the launch of the second phase of advertising in the company�s strategy to counter what it describes as myths about its food.
I've tried to look at the Web site, but it's funny to see that it not directly linked from McDonalds'.com, which instead, presents an ugly framed html page.
The news is reported today by B&T; Marketing & Media.