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Interactive marketing and other great advertising ideas since 2003
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August 03, 2006
The new age of advertising

Advertising is hijacking all the blank spaces. Eggs, body parts, air-sickness bags... no blank space will survive. The world has become a stage for product placement. The Baltimore Sun has a good article on the new advertising age, where marketers are trying to catch you where you least expect it. Scary to read if you're a consumer, inspiring to read if you're a marketer :-)

Comments on this entry

Depressing to read if you're a human being.

Posted by: Todd at August 3, 2006 07:16 PM

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Inspiring or depressing it may well be, but the last thing I want to do is register with The Baltimore Sun to read it.

Posted by: Bob at August 4, 2006 05:05 PM

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ops, i didn't now the article becomes "premium" after a few days...

Posted by: Martina at August 4, 2006 08:52 PM

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I couldn't read the article either, but the story sounds clear: advertising keeps on trying to interrupt people that really are not waiting for brands to take over every square inch without telling a story.

a nice video over here
http://www.youtube.com/watch?v=pdHlob1lSUo

Posted by: EJ at August 7, 2006 03:07 PM

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