This is not advergame, it's an educational game (edugame?) I found on the BBC Science & Nature site. Sheep Dash! is simply a gimmick to test your reaction times and explain you how a cup of tea or coffee can affect your performance.

It's simple game, but it's very addictive and extremely viral. A good example to bear in mind when thinking about a viral game.

BTW, I'm a bobbing bobcat...

hmmm not entirely kiwi friendly / but then we do have 28 million sheep / game on!

Posted by: andrew b at November 8, 2006 09:23 PM

I'm a bobbing bobcat to... ;-)

Posted by: filter at November 9, 2006 08:43 AM

Great fun...

Posted by: paul Jason at November 11, 2006 01:55 AM