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Interactive marketing and other great advertising ideas since 2003
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July 07, 2007
The beautiful advergame

From Brazil a cool advergame that continues (and evolves) the trend set by Get the Glass. It's called Prisma Test Life, and it has been created for Chevrolet by NuYoung Creative.

It's a "click" game, so you don't have to speak Portuguese to play it, but just to use your intuition and enjoy the experience.

The game is fun to play, but in my opinion the user gets more fascinated by the aesthetic side of the project: animations are impressive, as you can see from the "making of" video the agency has released.

Found on Webcore.

Comments on this entry

You say the agency behind this impressive piece of work is NuYoung Creatives, but at the end of the clip it says McCann-Erickson?

Posted by: Nicolas at July 9, 2007 12:12 PM

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