This campaign is made by dutch agency Qi. The 30.000 figure is not for a day, but for a week. Where these visitors came from (viral, paid-media, regular visitors) is not communicated.
Posted by: Rocco at November 1, 2007 12:12 PM
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I tried to play but it looks too complicated, an advergame like this should be "everyone's win"style i think. And why I can't play more than once?
Posted by: Ed Wood at November 1, 2007 05:02 PM
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These visitors came from viral, radio, TV and regular visitors. So I am not very impressed by the 30.000 plays. My opinion is that the game has no 'fun-factor'. The only thing you have to do is push the break and wait if you've won... Not really entertaining.
Posted by: Ruben at November 2, 2007 02:19 PM
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