adverblog: interactive marketing and other great advertising ideas
Interactive marketing and other great advertising ideas since 2003
home   about   advertise   archives   contributors   submit a campaign

April 27, 2009
Advergame under the Capri Sun

Long time I don't post about advergames. Is it a sign? Are advergames getting out of fashion? Maybe. The focus has shifted, we all now the new trend is called social media :-)

Anyway... this post is about an advergame and a juice, Capri Sun.

capri_advergame1.jpg

The project is aimed at kids, and the design and animation make the difference in delivering a nice experience very much in Pixar style.

capri_advergame.jpg

via

Comments on this entry

it's likely that you like to play game. I also like too :)

Posted by: Johan at April 28, 2009 09:22 AM

--------------------------------------

Social media hasn't killed off advergames. They'll still be around.

Posted by: Jack Zufelt at April 30, 2009 01:15 AM

--------------------------------------

I'm guessing this will be very popular with elementary school kids. A lot of after school programs allow kids to play on the computer and they are all over online video games.


Posted by: Emily H. at April 30, 2009 02:18 PM

--------------------------------------

I don't agree. Advergames will be around for another decade, at least. More and more people play, whether it be online or not. Players are more diverse than ever : gender, age, social background... We've become players !

Posted by: audrey at May 18, 2009 12:46 PM

--------------------------------------


Archives by category

Archives by month
Subscribe to the feed

Subscribe with Bloglines

Add to netvibes

Add to Google Reader or Homepage

Subscribe in NewsGator Online

Inside Adverblog