The production values of the spot are just amazing (but, again, with Jeunet and 3 weeks to shoot it, you would expect so), but I agree with you on the website being far from enough to keep me interested. Felt very static and informative but didn't bring anything to the table to keep me plugged in. Felt like a YouTube profile with fancy cosmetics...
Posted by: Morey at May 11, 2009 07:25 PM
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Shouldn't every brand try to go further then the expectations? In case of small budgets, I can understand it doesn't always work but they should at least try. In case of big marketing budgets, it's an obligation. If the expectations are not exceeded, fire your ad agency... Or am I being too hard?
Posted by: Buzzing Bees at May 12, 2009 11:35 AM
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