It seems like this person is saying that these short movies may or may not be as effective as a traditional print ad or media ad. High fashion brands seem as if they are going out of their way to recruit foreign movie makers to capture the essence of the new line. I agree with the blogger, I don't completely understand why a few well-known fashion lines are shifting to cinematic advertisements.
Posted by: Kelsey at January 27, 2010 02:14 PM
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