Heineken activation in Italy
I loved this when i saw it this morning. The faces of the people when they found out what is happening are simply beautiful, really engaging.
(thx Carlos!)
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3 Responses to Heineken activation in Italy
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Unbeliavble… really
thank you for this, I’m goin’ to re-blog it!
Fantastic publicity stunt!
just giv ‘em the Grand Prix of the Cannes Lions now!