This app invites you carve deep powder tracks down a fresh mountain, hit jumps, score points and unlock a line of advanced boards to get you thinking about Japan. Users can challenge friends or compete on the leaderboard.

It's nice and easy. To think of only one word, which the ads repeatedly reminds you about, and then to think of Japan.

Maybe it's the simpleness of the campaign that makes it easy for me who likes simple things ;-)

Posted by: graham at November 17, 2010 08:44 PM