Digital advertising and marketing: only the best ideas worldwide, since 2003

Create an infographic from your Facebook profile data with BMW

Have you got what it takes to be the BMW Superfan? Read more…

File under: 10m fans, activation, BMW, facebook app, Facebook data, tactical

Citroen crowdsource the UK’s first ever car in partnership with Facebook

on April 5, 2012 by Michael comments

Citroën and Facebook have collaborated on a Facebook app where the public can design their own Citroën C1 Connexion. It’s being billed as the UK’s first ever crowdsourced production vehicle.

Is this the smartest brand use of Pinterest yet?

on March 23, 2012 by Michael comments

With the huge growth that Pinterest has been experiencing in the last few months, and which we’ve talked about here previously, it was only a matter of time until brands started to use Pinterest for tactical executions. This one could potentially be the one of the simplest, yet smartest yet. Read more…

File under: advertising, campaign, creative, israel, kotex, Pinterest

Can you index the way people think? The New Thinkers Index does just that.

on March 20, 2012 by Michael comments

Can you index the way people think? That’s the question that was sought to be answered over on the New Thinkers Index. Read more…

File under: hyundai, Jonathan Oliver, Kevin Spacey, msn, New Thinkers Index, New Thinking

Is Pinterest The Next Hot Property In Digital Advertising?

on February 7, 2012 by Michael comments

Pinterest is the hottest thing in social content curation right now and has been billed as one of the top web properties in 2012, even though it still remains invite only. If you want an invite, leave a comment at the end of the article with your email and we’ll invite as many as we can! Read more…

File under: brands, content, creativity, curation, infographic

Interactive trick or treat by Zoo magazine

on November 1, 2011 by Michael comments

Some festive fun here from Zoo magazine, with an inventive use of YouTube annotations to create their own twist on the much loved tradition of trick or treating.

File under: innovative, interactive, trick or treat, youtube, Zoo magazine

Sharing on the web. How, when and what time do people do it?

on October 22, 2011 by Michael comments

Who shares your links? Where? What day and time are people more likely to share? Bookmarking and sharing service AddThis may well have the answers, analyzing five years of sharing data from their 1.2billion users.

File under: addthis, analytics, day, infographic, sharing, social media, time

Mobile app harnesses positive peer pressure to stop your friends smoking

on August 30, 2011 by Michael comments

Remember the peer pressure at school to wear the right clothes, be seen with the right people and that it was cool to smoke? Students at the The Miami Ad School have created a mobile app to challenge that negative peer pressure and instead turn it around and use it to encourage smokers to quit.

File under: american cancer society, miami ad school, mobile app, smoking, video

Twitter introduce user image galleries

on August 23, 2011 by Michael comments

Twitter now shows all the images that you’ve taken using external providers and then included in your tweets, in one organised gallery. Read more…

File under: gallery, images, photos, twitter

The American identity according to social media #infographic

on August 21, 2011 by Michael comments

What can we learn about the people of America from statistical data?

File under: america, identity, infographic, statistics

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