Digital advertising and marketing: only the best ideas worldwide, since 2003
Author Archives: Tim
The Billboard Trap
With the beginning of the warm season in the Northern hemisphere, insects like mosquitoes and flies start to annoy everybody. Orphea4D Protection, a powerful insecticide spray for exteriors, wanted to demonstrate how to fight this annoyance outdoors. Their ideas was to transform a normal billboard into a huge insect trap. Read more…
The Beer Turnstile
Carnival in Rio is exuberant and outrageous. So beer brand Antarctica as a main sponsor decided to match their advertising with a potent message of ‘Don’t Drink and Drive’. Arrive safely at home after drinking by using the a ‘Beer Turnstile’ at the metro station. Read more…
History where it happend
Every newspaper covers major events and creates a documentation, a memory of its country’s history. Israeli newspaper ‘Yediot’ linked the stories they covered and outdoor advertising in an interesting way. Front pages of the past were placed in bus shelters near the places where the events had happend. Read more…
Diet Coke Slender Vender
Diet Coke is the responsible choice when it comes to calories, so why not let the vending machine show how slender it can be. Nice campaign to make the point of sale an experience.
Only for Children
This is a classic poster campaign with a twist. To help children who are suffering abuse, the poster shows a message only visible from a low vantage point. Read more…
Puma Dance Dictionary
You got something intimate, poetic or radical to say, but the words don’t come out right? This is where interpretive dance comes in. And if you can’t dance for dear life, this is where the Puma Dance Dictionary comes in.
1000 Virtual Stores
The Chinese online grocer Yihaodian (translated as shop number one) set himself an ambitious target: Set up shops all over China, overtake the competitors and even stake a claim in the Forbidden City in Beijing. Virtual Reality and a 50% discount on all good purchased in the digital shops helped them achieve this. Read more…
Adidas Y-3 remixer
Adidas is showcasing their exclusive Y-3 Spring/Summer 2013 collection with an audio visual remixer that filmmakers as well as fashionista can enjoy. Record and share a 30-second clip of your work, scored by Tim Hecker. Read more…
Spielberg presents Obama
We don’t often feature movie promotions. Maybe because advertising for films consists mainly of a trailer with a flash game attached to it. And another ‘Look behind the scenes’ usually just makes us yawn. So it is no mean feat that Spielberg woke us from our movie-related stupour with his new masterpiece: Obama. Read more…
Window Shopping with bpost
Next time you walk through Brussels you might see a curious version of online window shopping. This LIVE WEBSHOP, temporarily set up to promote the Belgian postal service bpost, proved very popular. Demonstrating their expertise in delivering online purchases, bpost sold a wide range of popular products and delivered them right there and then. Read more…
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