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The Beer Turnstile
Carnival in Rio is exuberant and outrageous. So beer brand Antarctica as a main sponsor decided to match their advertising with a potent message of ‘Don’t Drink and Drive’. Arrive safely at home after drinking by using the a ‘Beer Turnstile’ at the metro station. Read more…
Pepsi icons invade Messenger
Brazilian agency Almap BBDO has created a series of Pepsi Twist icons to be used to personalize MSN Messenger. The emoticons are part of an online strategy in which Pepsi has used also rich media and email marketing to build awareness about its new drink.
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