Digital advertising and marketing: only the best ideas worldwide, since 2003

Nike asks “Can you outdo 2014?”

on January 6, 2015 by Bridget Comments

It’s nice to see an emotional output for the tons of Nike+ data tracked each day in the form of a beautiful one minute animation by mcbess. As well as celebrating a great year of achievements in 2014, Nike is throwing down the challenge to make 2015 even better.

File under: akqa, animation, best, craft, data visualization, mcbess, nike, selftracking

#lowesfixinsix - a perfect use of Vine

on May 3, 2013 by Bridget Comments

So many brands try to jump onto a new platform without really having a strong idea behind it. I love how Lowe’s have used Vine to bring something interesting and useful to consumers which is truly inspired by Vine (rather than forced onto Vine). It’s quite incredible to see what you can fit into a six second film!

File under: animation, BBDO, Lowe, social media, vine

Panera Bread Live Consciously Eat Deliciously.

on March 1, 2013 by Mark Comments

This is a really lovely way to show the process that Panera Bread uses to get the freshest bread possible to you. I love the animation style and how the message gets across. Essentially it’s an interactive journey through the world of Panera. It tells the story of their hard choices, and how one good decision leads to another. Agency: Crammer-Krasselt, Luxurious Animals

File under: animation, panera bread

Video of the Day: French Dinner Rapsody

on September 11, 2012 by Martina Comments

A French family and the ritual of dinner. A daily routine animated and set to music with an elegant touch. Very beautiful graduation project by Charlotte Cambon, Soizic Mouton, Stéphanie Mercier and Marion Roussel. Read more…

File under: animation, video of the day

Video of the day: The History of Pentagram

on May 24, 2012 by Mark Comments

A beautiful film tracing the history of Pentagram design, told through the story of a boy born on the day Pentagram opened it’s doors. Read more…

File under: animation, Pentagram design, video of the day

iPhone Diorama

on May 1, 2012 by Mark Comments

Animator Mike Ko produced this nice little piece of film entitled ‘iPhone Diorama’. Perhaps a peek into the future of what a holographic iPhone could be like?

File under: animation

Red Cross: Happy Worms

on April 27, 2012 by Mark Comments

Created to raise awareness about organ donation among young people in Mexico, this video for Mexican Red Cross just asks a simple question: “who should be happy when it comes to organs not used anymore by the owner?”

Agency: JWT Mexico Animation Studio: Punga

File under: 3d, animation, Cross, jwt, mexican, mexico, Punga, Red

Music vid made using 288,000 jelly beans

on November 7, 2011 by Mark Comments

An animated music video created from 288,000 jelly beans and 2,460 still frames has over 1.5 million views in just a few days. The video, starring Kina Grannis, features her song ‘In Your Arms.’ The video was created with stop-motion technology and a truck load of jelly beans donated by Jelly Belly. Read more…

File under: animation, best, music

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