Innovation in advertising is great. Innovation in advertising sometimes shits me to tears. It’s awards season and every agency and their dog has rolled out ‘new’ ideas using technology that we simply do NOT need. They create amazing case study video’s that tell you why it’s a MUST to have these things. You decide from a few selected below. Are these useful or just a waste of time and money? Know of any others? Read more…
The One Show deadline is fast approaching - enter now at enter.oneclub.org. Industry heavyweights lend their voice and humour to show the ROI of winning pencil
Ted Royer, Droga5 : improved communication skills
Following up on our Cannes Predictions Part 1, I thought it would be interesting to see what some of the Cannes judges are expecting or looking for this year. See what four of the judges have to say below.
The New York Festivals is the only awards show that I know of that has one jury judge across all categories. I met some amazing people and it was a great opportunity to get a snapshot of the industry as a whole just as the awards season kicks off. To start, let’s take a look at the Best in Show and some of the Grand Prix. Read more…
Here’s a deep dive into the trends and themes I saw coming out of Cannes this year.
It’s been a fantastic experience to judge the world’s best creative work at Cannes. Twenty four jurors from around the world have judged over 2567 pieces of work with a final result of 93 Cyber lions this year (including 2 grand prix).
Advertising awards and shiny trinkets with your name on them are one the best ways to create a name for yourself in the advertising business. The problem is submitting creative work to award shows is expensive. Okay if your agency is paying, but what about creative’s personal projects or the young bucks straight out of ad school? We’re not talking scam or case studies. We are talking about those smart, no budget campaigns or brilliant side projects. Award Funder believe this type of work should be recognized by the big award shows and the talented creatives behind it be rewarded with a short walk to the big stage. Read more…
D&AD is going to announce the All Time Pencil Winners on September 18: A 50th Birthday Celebration of the iconic awards will mark the biggest names in design and advertising. Who do you think deserves it? Read more…
With the Cannes Lions festival just around the corner The Gunn Report is getting everyone in the creative mood by running a sweepstakes on the potential film winners. The Gunn Report has selected 20 films which they think are in with a chance of picking up a Lion.
UK online magazine Netimperative has launched a viral campaign to promote its digital awards “The Imperatives”. Created by Skive Creative, the viral quiz enables users to determine what kind of awards attendee they are. The awards will be assigned in London at the end of March (the deadline for entries is January 27th).
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