Digital advertising and marketing: only the best ideas worldwide, since 2003

Remote control banner ad

on March 13, 2012 by Bridget Comments

It’s been a long time since I’d given up hope on banner ads but I thought this campaign from Beacon (Tokyo) for AR Drone was interesting to say the least. I think a lot could be done in terms of execution but I love how the idea is strongly linked to product experience. Yes we know this cool toy has been around for a while but this execution is new. Read more…

File under: animated banners, banner campaign, best, mobile gaming, online campaigns

Online campaign for Budget

on May 26, 2004 by Martina Comments

Arthur Frommer’s Budget Travel magazine and Budget Rent A Car System have partnered to offer readers and renters a way to “Travel Large for Less.” As explained in the press release the initiative will be supported by a banner campaign running on MSNBC.com.

File under: banner campaign, budget travel

Online campaigns of the week

on September 2, 2003 by Martina Comments

After the summer break Le Journal du Net is back with the best online advertising campaigns in France. This week it features Reebok, Nissan, Samsung, Aol, and the British Conservative Party. Nissan is the one I prefer, I like the movement they’ve created, which I think is rather unusual and very attractive for a banner. Congratulations to Mediaedge:cia the agency they developed the campaign.

File under: banner campaign, banner of the week, nissan

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