I just found my new favorite brand of cosmetics. I had no idea that Benefit Cosmetics existed, but after watching the video below and finding out about their irreverent approach to advertising, they bought my loyalty. Benefit is like Diesel back in the ’90. Nicely cheesy and amusingly witty. Read more…
adidas advergame advergames advertainment advertising ambient marketing australia belgium best brazil coca-cola email marketing facebook fashion france germany google heineken ikea infographic italy japan marketing mobile content mobile marketing msn nike nokia online ads online advertising online campaign online marketing print advertising rich media samsung sms spain sweden tvc twitter uk video of the day viral marketing volkswagen wieden + kennedy