Digital advertising and marketing: only the best ideas worldwide, since 2003

Cannes debrief

on July 2, 2012 by Bridget Comments

I thought it would be interesting to go back over the the last post on trends and see where things netted out - specifically looking at the grand prix and a selection of gold lions. One general comment is that it seems big brands are back with big ideas that transform business (Nike, Coke, Google, American Express were highly successful this year) a break away from the small niche ideas for lesser known brands or exotic markets that sometimes Cannes falls in love with. Read more…

File under: cannes 2012, canneslions

Cannes round-up

on June 28, 2012 by Mark Comments

Via our very own Bridget Jung (Chief Creative Officer at Digitas) comes this nice snapshot of the best winners from Cannes 2012. Enjoy

Sweden hands it over…

on June 22, 2012 by Mark Comments

The second Cannes Grand Prix winner was Sweden for handing over it’s twitter account the the people of Sweden. Lovely idea that allowed real Swedes to post real-life day-to-day Swedish life to the world via individual users. Images, restaurants, places etc all by everyday folk. Nice. http://curatorsofsweden.com/jury/

File under: cannes 2012, sweden

Getty Images Life Story

on June 22, 2012 by Mark Comments

A Bronze winner at Cannes. Getty Images are - well - kinda stocky right. This is a nice idea to show off their catalogue in a story-telling way. Does it alter your perception of Getty or re-enforce your thoughts of stock imagery as - well - just stock imagery? Read more…

File under: bronze, cannes 2012, getty

Adverblog