Discovery Channel has launched an interactive campaign to promote the two-hours special “Dragon” which will air on March 20. The campaign, created by Agency.com, will last three weeks, targeting science fiction, dragon and fantasy fans aged 25-44. Read more on DMNews.
adidas advergame advergames advertainment advertising ambient marketing australia belgium best brazil coca-cola email marketing facebook fashion france germany google heineken ikea infographic italy japan marketing mobile content mobile marketing msn nike nokia online ads online advertising online campaign online marketing print advertising rich media samsung sms spain sweden tvc twitter uk video of the day viral marketing volkswagen wieden + kennedy