From Brazil, another project that sees Colmeia involved and therefore shows a super use of video. It’s a website to present Electrolux kitchen appliances.
The experience is rather passive and not interactive, but I appreciate the attention to details and the great quality of the images which are really able to deliver a luxury brand experience, even if we are “just” talking about a refrigerators, microwaves etc…
Young & Rubicam Copenhagen for Electrolux Vacuum Cleaner (Denmark). Winner of the Clio Award for best outdoor ad in 2004.
adidas advergame advergames advertainment advertising ambient marketing australia belgium best brazil coca-cola email marketing facebook fashion france germany google heineken ikea infographic italy japan marketing mobile content mobile marketing msn nike nokia online ads online advertising online campaign online marketing print advertising rich media samsung sms spain sweden tvc twitter uk video of the day viral marketing volkswagen wieden + kennedy