I love this prototype from Tribal DDB Amsterdam for Heineken.  By hooking up some clever creative tech to literally bring the bottle to life, they made the drinking experience ‘more of an experience’.
Over fifty experts from all around the world will gather next week in Paris to discuss the latest strategies and ideas in online communication and buzz marketing. The fourth edition of the Marketing 2.0 Conference will take place on May 5th and 6th. It offers an amazing range of discussion topics representing one of the must be events of the year in Europe.
To find out more and get your ticket, this is the website to visit.
adidas advergame advergames advertainment advertising ambient marketing australia belgium best brazil coca-cola email marketing facebook fashion france germany google heineken ikea infographic italy japan marketing mobile content mobile marketing msn nike nokia online ads online advertising online campaign online marketing print advertising rich media samsung sms spain sweden tvc twitter uk video of the day viral marketing volkswagen wieden + kennedy