Digital advertising and marketing: only the best ideas worldwide, since 2003
Tag archives: footlocker
Foot Locker Evolve (Nike Tuned 10)
Footlocker has launched a very nice website to promote its exclusive Nike model, the Tuned 10.
It must be pleasant for a highly reputed brand like Nike to know it can rely on its distributors to maintain its high standards of creativity. The ergonomy, navigation, animations, content, graphism benefit from a very good execution. The site cleverly exploits the shape and colours of the product. You can experience the shoes assets through simple but modern casual advergames. A little bit abstract you might say … but this why the integration is well executed.
Popular posts
Tags
adidas advergame advergames advertainment advertising ambient marketing australia belgium best brazil coca-cola email marketing facebook fashion france germany google heineken ikea infographic italy japan marketing mobile content mobile marketing msn nike nokia online ads online advertising online campaign online competition online marketing print advertising rich media samsung sms spain sweden tvc twitter uk video of the day viral marketing volkswagen