Tag archives: formula 1

Red Bull races the Formula Face

It seems like Sebastian Vettel continues to dominate the real Formula 1. Now Red Bull sets out to gain pole position in another kind of race: doing the best browser racing game with facial expression controls. Gentlemen, start your engines please. Read more…

Can you be THE driver?

Have you got what it takes to be a Formula 1 driver? In case you’re asking yourself this question, Intel has recently launched a website that helps you finding the answer.

Developed by Hello Design the site offers a bunch of ability challenges to test your reactivity.

It’s a nice branding exercise for Intel that reinforces its association with the Formula 1 world. What I like in particular is the fact that it isn’t only a driving game, meaning that they put a bit of an effort in creating something different.