Tag archives: heidies

Heidies are gone, now get a life

I just came back from XXX where I was staying (and working) next door to the Heidies. It has been an amazing and successful week, and I promise to share some back-stage photo and thoughts now that the project is over. We have been working for 16 hours a day but it was worth it. It’s incredible what we managed to do in 5 days only, the press and the blogs which have been talking about the Heidies is just huge! For those of you who were wondering who was behind this project, I can say it has been a joint collaboration of the Diesel Creative Team and the Swedish agency FarFar. Now it’s time to go back to my daily (crazy) life, and start again taking care of this blog! If you believe I missed a cool interactive campaign over the last two weeks, drop me an email…

Heidies for successful living!

Didn’t I tell you I was working on something cool & sexy? Check out www.diesel.com to see what’s going on… It’s sexy, it’s ironic, but most of all it’s live

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