We wrote about the Honey Maid wholesome campaign here. The campaign generated discussion on social media with those strongly ‘for’ or ‘against’. In a nice twist, Droga5 and Honey Maid turned the heated debate into an art project.
Some old colleagues (Nathan Lennon and Dave Gibson) who are now at Droga5 in NY have made some super great ads for Honey Maid. The graham cracker brand has released an ad that shows real-life modern families in all their diverse glory, from gay and multiracial to rock ‘n’ roll. “Everyday wholesome snacks for every wholesome family”. Enjoy Read more…
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