Today a lot of news site focus on Yahoo!’s earnings and they almost skip the fact, reported on eWeek (via Yahoo! News), that Microsoft has launched a campaign to target Linux users. The campaign, running both on and offline, is designed to give customers information about the advantages of using Windows over its open-source competitor. It’s interesting they are doing it, but I’m not sure about the results they can reach. Open-source lovers are difficult to seduce, most of all it the “gigolo” is named Microsoft.
adidas advergame advergames advertainment advertising ambient marketing australia belgium best brazil coca-cola email marketing facebook fashion france germany google heineken ikea infographic italy japan marketing mobile content mobile marketing msn nike nokia online ads online advertising online campaign online marketing print advertising rich media samsung sms spain sweden tvc twitter uk video of the day viral marketing volkswagen wieden + kennedy