Digital advertising and marketing: only the best ideas worldwide, since 2003

Experimental branding: Giving freshness a sound

on June 18, 2013 by Nikolaj Comments

This is a project that I was involved in and I would love to hear your feedback. It’s a collaboration between electronic music producer j.viewz and Irma.dk. It’s for the online shop of Irma, a high quality chain of grocery stores in Denmark. It’s been around for 127 years (making it the second oldest in the world), and is an institution here in Denmark that has always represented high standards. Read more…

File under: brand and band, digital storytelling, electronic music, j.viewz, Makey Makey, retail advertising, viral campaign

MaKey MaKey

on June 3, 2012 by Tim Comments

‘MaKey MaKey’ is a seriously awesome device that finally lets you create the banana keyboard you’ve always dreamt of. Anyone can use a MaKey MaKey set and aligator-clip any object and turn it into a keystroke. And instead of Samsung, Intel or Logitech behind this device, two smart MIT students are running the show. Read more…

File under: Makey Makey, MIT

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