To end the week on something light, let’s look at 2 campaigns that take FMCG brands into the online world of porn and late night chat lines.  Oasis has launched a spoof of YouPorn.com called YouPomm (quick translation: pomme = apple in French so there is a cute fit for the fruity soft drink brand).  The agency was Marcel in Paris.
Here in Europe, a new international news channel is about to launch. The agency Marcel has created a beautiful TV spots which can also work as viral.
Beyondthe news IIUploaded by FRANCE_24The channel, even if it’s international it’s going to be called France 24, but this is not the point of my post
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